Product Development Consulting, Inc.
YOUR GOAL: To create value for your company by offering innovative products that solve customer problems.
OUR GOAL: To help you enrich your portfolio with products that yield bottom-line growth.
SINCE 1990, PDC has helped companies efficiently and predictably build market-winning products and portfolios using customer-centric innovation.
Learn about working with PDC.
Follow PDC on LinkedIn.
News from PDC
4 things to do now to keep your customers
What you can learn from the TV cord-cutting trend in the current Discoveries.
Infographics
A whimsical but thoughtful look at how essential development tasks connect.
Are your interviews helping or hurting your VOC work? 4 tips to improve your interviews.
Institutionalizing VOC
Teleflex Medical worked with PDC to develop a template that R&D can use to innovate, understand the customer, and drive the project team forward based on customer requirements. READ THE CUSTOMER STORY.
Watch PDC in Action (Video)
Beckman Coulter's team used PDC's VOC process to create their next-generation diagnostic system. SEE THE VIDEO.
Media from PDC
NEWSLETTER
BOOKS
Customer-Centric Product Definition
Using voice of the customer to create value.
Amazon | iTunes
Value Innovation Portfolio Management
Customer value as the foundation of innovation.
Amazon
WEBINARS
Three free webinars from Wayne Mackey and Management Roundtable.
Execution is Everything: AIM Makes it Happen
Kano Collaborative: Finding True Differentiators—Making More Profitable Products