Product Development Consulting, Inc.

YOUR GOAL: To create value for your company by offering innovative products that solve customer problems.

OUR GOAL: To help you enrich your portfolio with products that yield bottom-line growth.

SINCE 1990, PDC has helped companies efficiently and predictably build market-winning products and portfolios using customer-centric innovation.

Learn more about working with PDC.

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News from PDC

Don't Ask Me What's Wrong

Angry phone callerLetting customer comments stream directly to the development team is like having a restaurant without waiters, a maitre d'hotel, or kitchen staff. Find out why in the latest issue of PDC's Discoveries.

Watch PDC in Action (Video)

RAZR Project Beckman Coulter's team used PDC's VOC process to create their next-generation diagnostic system. SEE THE VIDEO.

A Big Payoff

Life Technologies made a commitment to customer-focused development that paid big dividends. Read the customer story.

Media from PDC

CCPD Book Cover

Customer-Centric Product Definition

Using voice of the customer to create value.

Amazon | iTunes

VIP Management Book Cover

Value Innovation Portfolio Management

Customer value as the foundation of innovation.


Wayne Mackey

R&D and Open Analytics

Free Webinar by Wayne Mackey.

Sheila Mello

Driving Portfolio Decisions With Customer Value

Webcast with Sheila Mello.

Purchase at PDMA


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